March 4, 2003
Fleetwood Mac Asks America Online Members To 'Say You Will'
Be the First to Hear Their New Music
NEW YORK--(BUSINESS WIRE)--March 4, 2003--
AOL Music Names Fleetwood Mac March Artist of the Month and Features the Exclusive Global Debut of "Peacekeeper," the First Single from Band's Highly Anticipated New Album, Say You Will, to be Released on Reprise Records, April 15. Song to Be Offered Through New MusicNet on AOL Music Subscription Service.
America Online, Inc. the world's leading interactive services company, and Reprise Records, today announced that legendary rock band Fleetwood Mac has secured the highly coveted spot as AOL's March Artist of the Month. As part of this distinction, AOL Music will feature a host of exclusive opportunities to experience new music from the band including an AOL Music First Listen of "Peacekeeper," the first single from Say You Will (their first studio album since 1986, set for release on Reprise Records, April 15, 2003), an intimate Sessions@AOL performance and a pre-release CD Listening party where fans can hear the new album in its entirety before it is in stores.
"Fleetwood Mac created a sound that has proven to stand the test of time. Their contribution to rock music cannot be understated," said Evan Harrison, Executive Director of AOL Music. "The chance to debut their new work, plus offer fans an original reunion performance is undeniable proof that AOL Music is the place to go for the most eagerly anticipated music."
Fleetwood Mac made history in the mid-Seventies with the release of such era-defining albums as Fleetwood Mac, Rumours and Tusk. Their catalog of smash hits - from "Don't Stop" to "Rhiannon" to "Go Your Own Way" to "Landslide" (currently a Top 20 hit for the Dixie Chicks) and beyond - constitutes a soundtrack for our times. As fresh and original today as when they first defined the rock & roll idiom, it is that same creative chemistry that continues with Say You Will.
Highlights of this extensive promotion include:
-- Starting at 12:01 AM EST, Tuesday, March 4, the band's new song "Peacekeeper" will be available exclusively to AOL members worldwide at AOL Keyword: First Listen. For 24 hours, AOL will be the only place fans can listen to this new song. Starting Wednesday, March 5, the song will also be made available to Web music fans at aolmusic.com.
-- Starting March 5, "Peacekeeper" will be available on MusicNet on AOL, which is currently available with a free-trial subscription. The song will be available to stream, download and -- for subscribers at the Premium tier -- burn on MusicNet on AOL before it is for sale in stores.
-- The band recorded an exclusive Sessions@AOL performance and interview. They performed new songs, revisited classic hits, updated fans on the latest news from the band and answered questions from AOL members around the world. The Fleetwood Mac Sessions@AOL will be available exclusively to AOL Members in mid-March at AOL Keyword: Sessions@AOL or AOL Keyword: Fleetwood Mac.
Additional highlights of the Fleetwood Mac Artist of the Month campaign include a CD Listening Party where members will have the exclusive chance to hear the full album, Say You Will, in its entirety one day before it is available in stores. AOL Music will also feature a Fleetwood Mac photo gallery, a celebrity DJ station on Radio@AOL that showcases Fleetwood Mac's favorite tunes and exclusive behind the scenes footage from the making of the album. What's more, on March 6, AOL Broadband subscribers will enjoy footage from "The Dance," Fleetwood Mac's acclaimed DVD concert, on AOL's weekly series Broadband Rocks.
About AOL Music
AOL Music, a division of America Online, Inc., reaches the largest audience of online music fans in the world through a rich array of programming, products and services that make it easy to discover, experience, listen to and buy music online. AOL Music's offerings are available at the number one Internet music destination, the AOL Music Channel, and throughout the AOL service, AOL Broadband Services and AOL's family of Web brands including Netscape, CompuServe, AIM, ICQ, Spinner, Winamp and SHOUTcast. America Online, Inc. is a wholly owned subsidiary of AOL Time Warner Inc. (NYSE:AOL). Based in Dulles, Virginia, America Online is the world's leader in interactive services, Web brands, Internet technologies and e-commerce services.
America Online, Inc.
Rachel Lizerbram, 212/484-7784
Todd Brodginski, 818/380-0400
SOURCE: America Online, Inc.
03/04/2003 11:02 EASTERN